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Government

CULTURE AND CREATIVITY
THE NEXT TEN YEARS

www.culture.gov.uk/role/creative_next10.html

Comments from The Library Association

Introduction

1) The Library Association welcomes the opportunity to comment on DCMS’s vision for the future.  We congratulate the Department for undertaking this exercise and opening it to public scrutiny – long-term planning is not something often associated with government!  We do not comment in detail on individual proposals in this document unless they are specifically to do with library provision.  Many of our comments are to do with the ideas and policy thrusts that overarch the detail.

2) There is much we applaud in the vision for the next ten years  - we are sure that the Department is right in staying with its four objectives of excellence, education, access and the creative economy.  We note also the emphasis being put on freeing the creative potential of individuals as the overall aim of cultural policy in the next ten years.  This emphasis on the individual chimes in well with the focus on the learner in lifelong learning and the encouragement of the entrepreneur in small business – all seek to centre attention on the person rather than the institution.  Our chief concern is that The Association, its members and the library and information services they provide, have the opportunity to be closely involved in the programmes outlined in the document.

Creativity

3) The document is right in seeing creativity as being at the centre of the knowledge economy and the future prosperity of the nation.  Creativity is not something confined to the arts but is present across human experience and activity – it was the creativity of the engineer in the 18th and 19th centuries that laid the foundations of our economy and power.  The document, perhaps a little disappointingly, concentrates on creativity in the creative industries themselves and has much less to say about how creativity can be stimulated across all parts of the economy and human life.  For this we are referred to a companion document – Opportunity for All – published jointly by DfEE and DTI. Perhaps the DCMS case – and indeed that of The Library Association – would be more telling if we were seen as part of the main fare rather than a side attraction.  This is the great strength of NESTA (and a feather in the cap for DCMS too) – the National Endowment for Science, Technology and the Arts – in that it seeks to support creativity across a wide spectrum of human activity.

4) The Association is concerned that the links should be made – and demonstrated – between libraries and creativity, prosperity and human fulfilment.  This should cover the aims and concepts explored in Opportunity for All, such as “innovation and technology transfer”, “intangible assets”, “commercial exploitation of research” or making “Europe the most dynamic knowledge economy in the world by 2010”, as well as the more arts focused proposals in the DCMS document.  It should also look at the actual and potential roles of libraries and information services in knowledge management (KM) and how KM supports and facilitates creativity and the improvement of quality – KM, of course, was seen as one of the main drivers towards competitiveness in the 1998 Competitiveness White Paper, Building the Knowledge Driven Economy.  The Association is keen to grasp this issue and would welcome doing it in conjunction with DCMS and Resource.

5) However some quick pointers as to what we are doing:

a) The Library Association has been reviewing a number of major policy areas through a series of Policy Advisory Groups (PAGS).  They are designed to introduce an independent and fresh approach to these policy areas as well as make recommendations.  We will be establishing a PAG to look at competitiveness and the knowledge driven economy in the near future, with the object of it reporting to the LA in the Spring of next year.

b) The LA has already done a great deal of work with the Arts Council of England in encouraging partnerships and ventures between libraries and arts organisations and so widening people’s access to creative opportunities.  We jointly commissioned the research that resulted in the report Public Libraries and the Arts: Pathways to Partnerships and are now engaged in a project with the Reading Partnership looking at testing reader development models of partnership between libraries and other agencies with other art forms

c) Reading is itself a major creative experience and not sufficiently recognised in the DCMS document.  The Association has contributed to a number of important initiatives in promoting literature and reader development in public and school libraries especially – these include early support for the Branching Out programme, the creation of Launchpad and the Reading Partnership, and shadowing activities around the Carnegie and Greenaway awards for children’s books.  Reading is not only enjoyably but it helps equip individuals with an emotional vocabulary and improve skills for dealing with social situations.

d) Many libraries and librarians – in community education, voluntary groups and workplaces as well as public libraries – help adults take the first steps to literacy and belatedly start the journey of understanding, exploration, participation and creativity.  This key role comes in Opportunity for All but less so in Culture and Creativity

Children and Young People

6) It is, of course, essential that children and young people have the opportunity to grow towards their full potential and participate directly in creative activities and engage with artists and other creators.  The Association warmly endorses this principle and the pledge that “in time, every pupil will have a chance to work with creative professionals and organisations, and thereby to enrich their learning across the whole curriculum”  (paragraph 3.12, p 18).

7) Again our main points are about ensuring the involvement of the library and information sector in these developments:

a) We welcome the Creative Partnership initiative.  However we need to know much more about the content and mechanics of such partnerships before we are able to comment constructively.  Our chief concern is that libraries – notably school libraries, school library services and public libraries – should be seen as an important element in these partnerships.  Libraries not only encourage reading – one of the most widely enjoyed creative activities - but many support and encourage other art forms as well.  Each library is also a treasure trove of the collective human imagination and a potentially energising resource to support the exploration, experimentation and creativity of young minds.

b) Again the Culture Online initiative is welcome, but full comment will have to await greater detail of the service being provided.  We would, of course, expect libraries of all types to be access points to Culture Online and some to be active contributors as well.  At this stage we would warn that Culture Online should not be seen as the answer to future cultural provision on the People’s Network, National Grid for Learning or other associated networks.  If the content on these networks is to be seen as current, interesting and comprehensive in coverage, then there will be a need for continued heavy public investment in the creation of such content.  If the first term of the new Labour Government is seen as one of creating and rolling out networks, then the new Government will have to address issues of sustainability and content creation and refreshment.

c) We welcome the idea of a nationwide “books for babies” scheme.  Public libraries have been at the forefront in developing these in most authorities across the country.  We have contacted the Department separately on the issue of bridging the funding gap between the current schemes, reliant on sponsorship that is disappearing with the announcement of the national scheme, and the start of the national scheme itself.  We are also pleased with progress in the Sure Start programme and the fact that all projects now have a library target.  However we were surprised that more was not made in the DCMS document of the opportunities that the various out-of-school learning projects, currently supported by NOF, and other extra-curricular activities present for activities stimulating creativity.

d) We have commented before about the widely varying standards to be found in school libraries, and the precarious existence of many schools library services under the fair funding regime.  As these services play such an important role, along with public libraries, in stimulating the imaginations of children and young people, we will be looking to the Government to explore ways of improving the quality of both these services and ensuring greater security for schools library services.  We hope that this can be achieved as part of taking forward the Empowering the Learning Community agenda.  We would favour a school libraries standards fund to help tackle the inadequacies of many school libraries and improve the standard of provision by schools library services.

Building a New Infrastructure to support Artistic and Creative Excellence

8) Most of the proposals contained in chapter 5 are outside the proper remit of the Library Association.  That said we support all efforts to provide more effective and coordinated support for artists and others engaged in the creative industries.  Many of our members provide a service to this community.

9) However, at the risk of taking some parts out of context, we have a few comments on some of the proposals:

a) Copyright – we note that it is proposed that NESTA should “act as a repository of rights, to help the UK to protect and exploit its intellectual property”.  We have warned before that there must be a balance between the rights of producers and consumers.  The Library Association, along with its sister organisations in the rest of the European Community, has been one of the few champions of the consumer in the copyright debates within the European Parliament, the Commission and the Council of Ministers. In one sense the issue is quite simple – if too many rights over access are given to the producers then it will be more difficult for the artists and creative people of the future to gain access to the materials they need if they are to develop to their full potential.  We see that NESTA should manage this “property” for the “economic benefit of the UK” and the “wider public good”.  We shall take close interest as to how these factors are assessed. At the moment we believe that the over-restrictive nature of copyright and licencing hinders the flow of electronic information, in particular,  restricting access by learners and acting as a damper on creativity.

b) Social Inclusion – We welcome the DCMS encouragement for all parts of its sector to promote social inclusion.  The Association worked closely with DCMS in producing Libraries for All and more recently Libraries, Museums, Galleries and Archives for All.  We are committed to taking social inclusion, and the equalities agenda, seriously.  We have established a Social Inclusion Policy Advisory Group that will report to our Policy and Resources Committee before the end of 2001.  We are also delighted that a Diversity Council is likely to be formed within the family of the LA and enable our profession to better reflect the racial and cultural composition of the library and information workforce and benefit from new perspectives and challenges.  We will need to continue to work closely with DCMS, Resource and others on this crucial issue.

But social inclusion is not only a matter of social justice and ensuring that every human being has the opportunity to live their life to its fullest potential – it also is an essential element within creativity.  The society that is able to celebrate its diversity, and tap into a rich variety of heritage and experience, is also one that is more likely to innovate and be commercially successful as well as socially and culturally alive.  Many libraries and information services already work hard at being inclusive and this too is an area where the library and information sector can, and must, contribute to culture and creativity.

c) Cultural plans – It is too early to comment on the nature or effectiveness of these plans, both regional and local.  Nevertheless we welcome the commitment of DCMS to their future.  Regional Government and partnership working are likely to assume yet greater importance in the future and it is important that the cultural sector has the mechanisms in place to be able to make an effective contribution to more overarching plans such as Local Strategic Plans or Regional Economic Strategies.

d) National Lottery – We welcome the commitment to retain the current shares of Lottery income going to DCMS activities up to 2009.  You will know that it has been a cause of great concern to The library Association that public libraries as public libraries have not been eligible for Lottery funding for most capital purposes – where funding has been gained it has been for refurbishing a listed building or providing arts facilities: none has been available to improve and replenish the building stock of libraries, for instance.  Public libraries have not only be disadvantaged by not receiving Lottery funding but have also often lost out on other funding opportunities, notably local authority capital funding, as they have often sought matching funding from sources such as the Lottery.  We continue to press the case for public libraries to be included in Lottery programmes as public libraries.

e) International Collaborations - The Information Services Management within the British Council has been very effective in providing resources on British culture in countries across the world.  Similarly they reflect their international expertise back into Britain, enriching the library and information community in the UK and making it more responsive to the needs of the UK population.  The British Council collaborated, for instance, with the Library and Information Commission and The Library Association in organising the “Keystone” conference on developing a national information policy for the UK in March 2000.  It is worth restating that, at a global level, libraries are contributors to world peace as they seek to inform and share information and works of imagination across national boundaries and other barriers to understanding: they also help to underpin development and support democracy and good governance.  They are agents of the transfer of ideas and creativity just as the exchange visits are.

Access and the Public Library Service

10) The Library Association fully supports the emphasis DCMS gives to widening participation in cultural activities and improving access to such facilities and services.  Naturally all publicly funded library services – school, post-16 colleges and institutes, higher education institutions, and national libraries as well as public libraries – are concerned with this.  It is a key part of the Empowering the Learning Community agenda, for instance, that includes improving access arrangements for users across library sectors (and more recently museums and archives).  Steps along this road have already been taken in a number of areas – many university libraries subscribe to the UK Plus scheme, for instance, that provides access to university libraries by students of other universities.  Similarly there are a number of access arrangements between libraries of different sectors negotiated at local level  - these will often be part of wider joint working agreements as at Sunderland.

11) Nevertheless the social inclusion and access themes are crucial to public library services.  [We have already stated – paragraph   9b  - how importantly The Association takes the issue of social inclusion].  We have the following observations relating to the points made in the DCMS document:

a) Free access – We welcome the moves toward free admission to national museums and galleries.  Similar principles apply to public libraries and access to their stock and services.  Therefore we are particularly disappointed that the Government has yet to endorse the principle of free access to the internet in public libraries.  This principle has been supported by both the Review of the Public Library Service in England and Wales (Aslib, 1995) and more recently by the Select Committee on Culture, Media and Sport.  We trust that the Department will review their policy in light of concerns about access and social inclusion and do more to encourage free access to the internet.

b) National Public Library Standards – The Library Association was a partner with DCMS in developing the Public Library Standards.  We are, of course, delighted that they have now been published and that public library authorities in England are expected to work towards their achievement.  We believe that they will be an important influence in reversing the trend of the past decade and more of shorter opening hours, less choice and quality in the stock, and fewer professional staff.  However we continue to have concerns that the core funding of the public library service is inadequate to meet the challenge.  We would wish to explore with Government ways of helping to improve the local funding of the service and of establishing a national standards fund similar to that for schools.

c) Public Library Services in Rural Communities – The Association welcomes the suggestion that the possibilities of locating mini libraries in post offices should be explored.  We would caution, however, that this will not always be possible and may not even be desirable in all cases.  Rural communities should have viable resource centres that amount to more than a single spinner of videos, a shelf of books and a terminal – the nature, size and replenishment arrangements of such resources will need careful planning.  They may not be “mini” and they certainly should not be static.  It is important too that they are seen in the context of the overall library service to the rural community.   Partnership with other community providers – for instance the pub, the church, the school, the garage, the hall, the shop and services such as meals on wheels or the Royal Mail – will be essential to sustain and improve rural library services, together with the imaginative use of ICT as a new platform for delivering services.  However the nature of the partnerships is likely to vary from one locality to the next.

We would agree that the post office offers a number of attractive features notably a Government commitment to enable post office staff and submasters to become “Government General Practitioners” and funding of £270 million over a three year period (with a promise of more if needed) to help this transformation take place.  The concept of “Government General Practitioner” is close to that of the community information and advice offered by the local library.  There are clear possibilities of a fruitful collaboration between libraries and the post office – this will need to be engineered at both the national and local level, and with the Government’s renewed commitment to the regional agenda, possibly at a regional level as well.  We would look to DCMS, or possibly Resource, to take this forward but would be more than willing to actively support such an initiative.  We believe that work also needs to be done on exploring the wider partnership possibilities and models that might exist to deliver a range of services in rural areas.  Again we would hope that DCMS would take the lead in helping to tackle this issue with DETR and the Countryside Agency, and The Library Association would wish to contribute to this process.

d) The People’s Network – The network represents the largest national investment in public libraries ever.  We applaud the decision to fund this development and are delighted that we are on schedule to have connected every public library to the information super highway by the end of 2002.  We must now work to address the issues of sustainability and content creation, and continue the drive to spread ICT skills and more general information literacy across the population as a whole.

e)  Volunteering – The Library Association is pleased to be involved in the joint Home Office and DCMS initiative in exploring potential roles for volunteers in the public library service.  However we accept it is sensitive area.  We remain against job substitution but are keen to identify those areas where volunteers might complement the service and enrich the library experience of users.  To this end we commissioned research on the use of volunteers in public libraries and will shortly be publishing a set of guidelines on involving volunteers in the public library service, which we have prepared in consultation with volunteer organisations.

Conclusion

12) The Library Association welcomes the main aims and directions of DCMS as outlined in Culture and Creativity.  We believe that it is important to define what we mean by creativity, the role cultural institutions have in stimulating and sustaining it, and how creativity fits into broader societal and economic concerns.  The messages contained in the DCMS document would have been more persuasive and powerful if more of them had been incorporated into the White Paper Opportunity for All in a World of Change, and that had been seen to emanate jointly from DCMS, DTI and DfEE.  However a separate paper would still have been required as it remains important to state unequivocally that art and cultural services are important for their own sake as much as for their contribution to other agendas such as neighbourhood renewal or economic success  - they are there for enjoyment, stimulation, challenge, fun and spiritual refreshment.  Arguably unless you get that right the contribution to other agendas will also fail.

13) In this response we have tried to look at the concept of creativity across the library and information sector.  It is not confined to “cultural” institutions such as public libraries or the British Library – it is present in the information services of the corporate sector or health sector, and in the library services of educational institutions to name but a few.  It is also an important aspect of knowledge management. If DCMS (or for that matter Resource) wants to be seen as the lead, or coordinating department, for the library and information sector then it will need to be more aware of the extent of the sector and its direct involvement in matters relating to the remits of the Departments of Trade and Industry, Education and Employment, the Home Office, the Foreign and Commonwealth Office and the International Development Department.  The NESTA approach to knowledge and creativity needs to be embedded in Government – such things cannot be isolated within individual sectors but must be looked at through the spectrum of all human activity.

14) The Library Association welcomes this chance to have contributed its thoughts on culture, creativity and libraries.  We also look forward to working with DCMS over the next few years to meet the challenges that have been identified and move towards reaching some of the more over-arching aims.  From April next year, subject to gaining the necessary approvals from The Library Association and the Institute of Information Scientists to the detail of the unification process, it looks as if we will be doing this as the Chartered Institute of Library and Information Professionals.

References

1. CULTURE, MEDIA AND SPORT COMMITTEE. THE HOUSE OF COMMONS. Sixth report: public libraries: report, together with proceedings of the Committee, minutes of evidence and appendices. Stationery Office, 2000. (Session 1999-2000). ISBN: 0 10 237000 1

2. ASSOCIATION FOR INFORMATION MANAGEMENT. Review of the public library service in England and Wales for the Department of National Heritage: final report. Aslib, 1995. ISBN: 0 85142 353 1

3. COOKMAN, NOELEEN AND OTHERS. Use of volunteers in public libraries: a report to the Library Association. The Library Association, 2000. ISBN: 0 9537404 2 0

4. DEPARTMENT FOR CULTURE, MEDIA AND SPORT. Libraries, museums, galleries and archives for all: co-operating across the sectors to tackle social exclusion. DCMS, 2001.

5. DEPARTMENT FOR CULTURE, MEDIA AND SPORT.  Libraries for all: social inclusion in public libraries: policy guidance for local authorities in England. DCMS, 1999.

6. DEPARTMENT FOR EDUCATION AND EMPLOYMENT AND THE DEPARTMENT OF CULTURE, MEDIA AND SPORT.  Government’s response to “empowering the learning community”: a report from the Library and Information Commission’s Education and Libraries Task Group. DfEE and DCMS, 2001-06-14

7. DEPARTMENT OF TRADE AND INDUSTRY AND DEPARTMENT OF EDUCATION AND EMPLOYMENT.  Opportunity for all in a world of change. Stationery Office, 2001. (Cm. 5052) ISBN: 0 1- 150522 1

8. DEPARTMENT OF TRADE AND INDUSTRY. Our competitive future: building the knowledge driven economy. Stationery Office, 1998. ISBN: 0 10 141762 4

9. LIDDLE, DAVID AND OTHERS.  Public libraries and the arts: pathways to partnership: report to the Library Association and the Arts Council of England. Arts Council of England, 2000. ISBN: 0 7287 0796 6

Further Information

If you have any queries relating to this response, please contact:

Guy Daines
Principal Policy Adviser
The Library Association
7 Ridgmount Street
London WC1E 7AE
Tel: 020 7255 0632
E-mail: guy.daines@la-hq.org.uk

June 2001